Technology has improved nearly every facet of our everyday lives. It makes things simpler, faster, and more convenient. Online shopping, in particular, has exploded in popularity and continues to become customers’ preferred method of shopping...

It is impossible not to describe the modern office without mentioning the smartphones and other mobile devices. In fact, data from Osterman Research indicated that about one-third of the typical information personnel day is spent working on a mobile...

We are living in the generation which is indeed, a World Wide Web now, where a market is just one click away. Online marketing captures 80% of the marketing industry. It is pretty evident that the internet is also used for matchmaking today. So when...

It doesn’t matter what industry you belong to, or the market you serve, the success of your business highly depends on the data about your customers– this could either make or break your company. This is definitely true for customer...

One of the questions that is on everyone’s mind is whether or not big data can provide small businesses the same opportunities as large corporations. The answer is an astounding yes! Data analysis is not about the size of the company...