Atit Shah
Guest Contributor
Tomi SaikkonenNewly issued investigations from Aberdeen’s Derek Brink (CISSP) of 17,000 businesses in the U.S. and Canada examined two primary obstacles these companies face because of the shifting digital environment. The first challenge is directing the...
adminINFOGRAPHIC: Developing Threats in Mobile Phishing
Cybersecurity is one of the major concerns in the business landscape these days. As malware, data leaks, and man-in-the-middle attacks get more common and sophisticated, and with new security vulnerabilities arises, more and more companies are...
How Lightning Strikes the Traditional Salesforce Platform
Introduction to Salesforce and its benefits: Salesforce is an enterprise, web-based platform which can be accessed from anywhere, anytime, and on any device as long as your device is connected to the Internet. It is a cloud application, so you do...
Sai KumarWhy Healthcare Needs a Dose of Artificial Intelligence?
Can Machine Learning be of use in the healthcare industry where human care and expertise is so critical? Turns out it can be, and that too in a life-changing way. Machine Learning, which is a subset of the bigger cognitive technology called...
Megha Parikh7 Game-Changing Benefits of Social Media Monitoring
Your customers want to be heard. They are telling you everything you want to know about them but are you really listening? Unless you are closely monitoring social media, then chances are that you’re not listening as well as you could. The fact is...
7 Practical Tools To Help You Start Your Video Marketing Campaigns Today
Video marketing and advertising are one of the most effective and cost-efficient ways to advertise your product in this day and age where social internet networks and websites reign supreme. According to studies, the human brain processes videos 60...
Shawn MarshallE-commerce Basics- Fundamental Components a Business Must Never Skimp on
E-commerce provides a great way for retailers to grow their business and promote their brand. For retailers, it works as a great platform to make their brand known. But, operating an e-commerce business is easier said than done, as there are many...
Anna BartonVarious Tools That Make Content Marketing Easier
Today, content marketing has become a highly competitive arena. Many businesses around the world are struggling to devise strategies for engaging their audience with a content which is interesting and profitable for the target clientele. So, what is...
Savaram RavindraShareholders Agreements – The Fundamentals (Infographic)
The shareholders’ agreement is one the most important aspect that one should consider when establishing a new business enterprise that involves more than one individual who contributes financially or otherwise. Basically, a shareholders’ agreement...
How Business Analytics Will Shape Business in 2018
As we move closer to 2018, the world of business analytics is experiencing constant change. It seems like we see new tools being released on a weekly basis. Big data, enhanced cloud services, and data science are all constantly evolving. This has...
3 Powerful Content Marketing Strategies You Can Implement Right Now!
Are you a marketer, blogger or business owner? Probably you understand the immense power of content. Andrew Davis put it best: “Content builds relationships. Relationships are built on trust. Trust drives revenue.” You publish a great content, sit...
How Live Chat Can Improve Your Business’ Conversion Rate
Technology has improved nearly every facet of our everyday lives. It makes things simpler, faster, and more convenient. Online shopping, in particular, has exploded in popularity and continues to become customers’ preferred method of shopping...
James AnderTop Reasons Why Your Business Needs to Archive Text Messages
It is impossible not to describe the modern office without mentioning the smartphones and other mobile devices. In fact, data from Osterman Research indicated that about one-third of the typical information personnel day is spent working on a mobile...
How to Make Standout Content Amidst the Digital Noise
How does your content stand out from the crowd in a very busy marketplace? And boy, that marketplace sure is busy. Every minute, there are an estimated 590,278 Tinder swipes, 694 Uber rides, and 4,166,667 Facebook likes. Oh, and let’s not forget the...
Hisham WyneHow Can Local SEO Help You to Attract Local Customers?
Local SEO is all important when it comes to the virtual world. The Local SEO is a great tool in the overall improvement of the business’s visibility and in attracting local customers. Just like, having a business at a good location, the local SEO is...
Growth in Online Marketing by Banks in the Last 5 Years
We are living in the generation which is indeed, a World Wide Web now, where a market is just one click away. Online marketing captures 80% of the marketing industry. It is pretty evident that the internet is also used for matchmaking today. So when...
Lewis KhanHow Internet Of Things Will Change Marketing
It doesn’t matter what industry you belong to, or the market you serve, the success of your business highly depends on the data about your customers– this could either make or break your company. This is definitely true for customer...
Chris GiarratanaBig Data Transcends the Size of Your Business
One of the questions that is on everyone’s mind is whether or not big data can provide small businesses the same opportunities as large corporations. The answer is an astounding yes! Data analysis is not about the size of the company...
